Tyler Gage
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"Profit and Sustainability
Its all about People"

Having built an organization that sells products in thousands of stores across the country while employing over 70 people and supporting more than 3,000 indigenous families in Ecuador, Gage knows what it takes to balance doing good with doing well. As a college student studying indigenous cultures in the Amazon, Gage's appreciation for the vibrant communities thriving in the rainforest inspired him to build a company that is rooted in a strong community of people in and around the business. From building a stellar Board of Advisors to connecting intimately with consumers, Gage's focus on doing good for people has fueled Runa's growth in to a multimillion dollar business that is one of the fastest growing beverage companies in the country.

"The "RUNA' Story In All of Us"

Tyler is passionate about encouraging people to have adventures that can help change the world. His undergraduate research of indigenous Amazonian languages led him to want to start a company that could use business as a way to support these native families.

Fierce Collaboration
Lessons from the power of the Amazon

Immersing himself in the native cultures of the Amazon, Tyler grew from an introverted linguistics researcher to an award-winning CEO of one of the hottest beverage companies in the country. He recognized that a unique spirit of collaboration and exchange is central to what gives indigenous communities the ability to not only survive, but to thrive in one of the most lethal ecosystems in the world. Tyler applied these lessons to building his first company into a 70-person organization that supports over 3,000 farming families, and has continued to apply these same principles as an advisor to large multinational companies.

The combination of "fierce" and "collaboration” might seem like a total contradiction, and the very idea of collaboration can be at odds with the competitiveness that often seeps into growing organizations.

Tyler's definition of Fierce Collaboration is not some aggressive mandate to collaborate, but a willingness to bring deeper pieces of ourselves into our shared spaces and use a more diverse skill set to engage in constructive dialog.

Key lessons Tyler shares about next-generation collaboration:

• Deep Listening: Amazonian hunters can prowl through the rainforest together with incredible synchronicity. They actively cultivate an ability to listen to more than the obvious forms of communication. Great leaders do the same thing, and Tyler shows how to use a broader range of communication tools to access richer insights.

• Make it personal: We’re quickly leaving the age when expressions like “don’t take it personally,” rule the world. Tyler shows the enduring strength that comes from shared struggles and vulnerable communication within a team, and offers a range of tools, like asking low assumption questions, to guide leaders and managers in this direction.

"Creative Fundraising"

Tyler Gage has raised over $12m for Runa, a hybrid non-profit and for-profit organization that improves livelihoods for Amazonian farming families and sells beverage products in the US. From rallying a crew of major celebrity investors and high level beverage industry executives to convincing the Ecuadorian National Government to invest in his business, Gage has composed a diverse group of investors on the for profit side. On the non profit side, Gage has collected donations from a wide range of investors including the MacArthur Foundation, US Government, German Government, and wealthy family offices.

His passion for the work he does and gift for storytelling makes this Forbes 30 Under 30 entrepreneur able to garner support for his high growth venture.

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Tyler Gage

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